The reality of mobile medical care

[" Mobile medical is not an app that can be done. It requires industry support and industry resources to carry out in-depth cooperation. This requires mobile platforms to get more information sources, but because of the complexity of its own industry system, To a certain extent, it will hinder the possibility of the company continuing to develop."

As the saying goes, as long as you stand on the wind, the pig can fly. For the mobile medical field, it seems that there is such an opportunity now.

As the investment in the mobile Internet field is getting better, the emerging industries that have been combined with the traditional field are giving investors unlimited imagination.

Investment institutions fight for "window"

When he saw the investor Mo Fei (a pseudonym), he had a DD list (due diligence) on a mobile medical company on his desk. He told the author that the company has talked for several rounds and followed up for more than two months, and basically started from this company, and its investment projects in this field are concentrated in the upper and lower industrial chain of this enterprise.

Mo Fei said that in fact, since the end of last year, he has been concerned about investment opportunities in the mobile medical field, and according to him, basically many of his peers are now paying attention to this field.

"On the one hand, this industry is very large. The medical service in China is about 2 trillion yuan to 3 trillion yuan, accounting for about 5% to 6% of GDP, while in the US it is 2 trillion US dollars. The size of 3 trillion US dollars accounts for about 17% of the total GDP of the United States, and there is still much room for improvement in the future in the country.” Mo Fei explained, “Second, the current impact on the existing medical industry through the Internet and mobile Internet is relatively high. Small, there must be a big breakthrough in this."

It is expected that the investment institutions where the tuyere will start betting, and the mobile medical investment fever has warmed up since last year. The first-time enterprises in the industries such as clove garden, apricot forest, and Chunyu Pocket Doctor have successively obtained financing.

Mo Fei said that at present, mobile medical applications are mainly divided into B2B mode for hospitals and doctors and B2C mode for users directly. The former thinks that professionals provide medical knowledge, such as clove garden and apricot forest, while the latter is a “self-examination + consultation” telemedicine health consultation application represented by a doctor, a doctor, and a doctor. .

However, the industry's valuation jump too high but also to some extent curbed the enthusiasm of many investment institutions. According to public information, in 2011, Chunyu Pocket Doctor received a $3 million Series A investment, and in the following year, its B-round financing scale has jumped to $8 million. At the end of last year, the B-round financing of the Lilac Garden has reached tens of millions of dollars.

In the case that the profit model is not yet fully mature, the investment scale of investment institutions in the industry has soared from the original hundreds of thousands of dollars to the level of ten million dollars.

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