Recently, the State Council Medical Reform Office issued the "Notice on Printing and Distributing the Guidance Opinions on Promoting Family Doctors' Contracting Services" to answer the question of why the family doctors' signing services are promoted: laying a foundation for grading medical treatment, improving the medical treatment environment, and letting the masses have health gatekeepers. Ali Health has just begun to promote this business, but some people have already taken the lead, that is, Kaige Health's grassroots doctor virtual work platform.

Throughout the entire mobile medical industry, there are no more than three media platforms. First, the website. Second, APP. Third, WeChat public number. Most of the independent design websites or APPs are conservative, because they don't trust Ma Huateng's WeChat, so they want to be independent, give up the general trend of WeChat is a boiling image, and rely on their own advantages to lay down a piece of land. The simple entrepreneurs chose the WeChat public account. In fact, the WeChat platform did not disappoint these entrepreneurs, good communication channels, fast user experience, and the rapid rise of mobile medical empire established within the WeChat public account. Kaige Health is one of them.

Mobile medical care is another way, and entrepreneurs are making their own lives!

Kaige Health Week Zuo Qing said: "Internet medical entrepreneurs must first dare to change their lives." When saying this, Zhou Zuoqing with a relaxed and humorous tone, not heavy. Later, he gave the reporter a brief overview of the information to express his entrepreneurial process. At the same time, he is also clarifying his own ideas and how to come to the "revolution". He said: "Internet medical treatment is indeed a big proposition."

When Zhou Zuoqing used the grassroots doctors as a key hub, he was questioned by many people. However, he relied on his own personal push to prove that his initial strategic direction was correct in his communication with local grassroots doctors. He said: "In February last year, the angel round of financing, it is planned to complete the A round of financing in September this year, and strive to achieve profitability in June next year."

In the spring rain, clove garden and a lot of mobile medical care are all around the experts, Kaige Health has taken a different approach, focusing on the community service center, the health care center, Zhou Zuoqing with many years of resources in this field, relying on his personal and partner The stickyness of the service platform of the primary medical institutions was quickly established in one year. This platform is slowly penetrating into various communities.

Founder of the service for 8 million primary doctors

Zhou Zuoqing, who is very dark, carries a computer everywhere, and he creates and implements his own business model of his own system. Recently, Kaige Health and Postpartum Rehabilitation O2O service platform – Beijing “Enjoying Home” signing, once again confirmed the healthy implementation of Kaige and the excellent efficiency. Mobile medical care is not a home that can be used for medical care, but must be moved and must be grounded. This is also the general view of entrepreneurs encountered this year. The Internet is a platform. To build a platform, cooperation is needed. The more models that are built together, the more comprehensive and detailed the services will be. These are not thought out in the air-conditioned rooms, but are made through practice.

"Our earliest design is that the primary doctors radiate to the general practitioner and then to the family doctor. It is my ultimate goal to do the family doctor service, but the result of the subtraction at this stage is to be the virtual work platform for the primary doctors." Zhou Zuoqing is still thinking about the original intention of the system. He personally practices and tries to make mistakes in his own thinking, and then improves, which adds a valuable management and operation experience to his team. Compared with more directors who value the results and behind the scenes, Zhou Zuoqing is a leader who dares to go to the battlefield. After interviewing a number of mobile medical entrepreneurs, the reporter deeply felt the diligence and dreams of these entrepreneurs, and they also seriously overdraft their intelligence and physical strength.

China's mobile medical care has not reached the level of “higher”, but many mobile medical companies have shown a high thinking and behavioral model. And Zhou Zuoqing does not, this is somewhat related to the character of the entrepreneur. He said: "Doctors are more practicing or independent practice. I feel that it is irreversible. Now the grassroots doctors and technicians should be around 8 million. This 8 million is indeed a huge temptation, but I am very stressed. I am Looking at my business model, as a third-party service platform, can provide a possibility for these more than 8 million people, and provide some preparatory preparations for them to face more practice and independent practice opportunities in the future. This is my entire business model. "Zhou Zuoqing is under pressure, and this pressure will only be reflected when he thinks." On the day of the reporter's interview, Zhou Zuoqing's daughter's college entrance examination results were announced. He said that this significance is even more significant, and it also puts him under pressure. His entrepreneurial project is like his other child is growing slowly.

Help grassroots doctors “counterattack” and create an execution model for electronic cases

For many electronic medical records and health records of mobile medical concern, Kaige Health has long had a plan. When it comes to the implementation plan, Zhou Zuoqing talks: "20% of specialist specialist doctors and 80% of discharged patients, which may be valuable. In cases, it is necessary to keep track of it. The academic research of specialists and other medical research is very valuable to track the process. But in China, experts go to the hospital for surgery all day long, and he has no energy to track the medical records. He can entrust to the platform, of course, the standard of follow-up is entrusted to the platform, and the platform then assigns the grassroots doctors in the jurisdiction to do it. "This seems to be easy to understand, but why some mobile medical treatment can not be carried out, probably this work is too cumbersome, It takes time and manpower to promote, and it also requires certain technical means to perform. The predecessor of Kaige Health is the technical team, and this background gives them an advantage in trivial execution.

“Another important function of primary health care institutions is to assume the functions of national public health. Community doctors have a joint management of residents and patients in their jurisdictions, and we have implanted this management on the platform. The grassroots doctors are the hub. Facing the residents and patients, including the doctors and patients community facing experts, I will inspire the grassroots doctors to drive, dock the expert specialists above, and dock the residents and patients below. I define this scene as a group. I think an active B-end will inevitably bring an active C-end." Speaking of this, there is another controversial topic, how difficult is it to change user behavior? Kaige Health uses the doctor as the import port, which is faster. These are the real reasons why most mobile medical companies use this as a guide.

Zhou Zuoqing's focus on ethnic scenes is not only wide-ranging, but also deep into the bone marrow: "For example, diabetes: specialists are called endocrinologists, grassroots doctors are called diabetes specialists, and communities are called diabetes patients. This is a special group, and there is high blood pressure and brain. Strokes are all in the category of chronic diseases. I also pay attention to pediatrics, internal medicine, and gynaecology. After establishing ethnic channels, third-party services (products) can be superimposed on the basis of scale and quality, thus achieving contracting, conversion, and monetization. The whole path is operated." The reporter feels the agility of his thinking from the entrepreneur's discourse, and diligently thinks and implements the execution. If you have to wait for anything, entangled in doing this well, or doing that good empty space, time will slowly pass away, and the problem to be solved will be put on hold. Mobile medical entrepreneurs are a group of highly intelligent people, and the survival of the fittest is also an inevitable trend.

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