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China's dairy industry maintained a steady growth in the 1990s, with production growing from 4.75 million tons in 1990 to 9.19 million tons in 2000. Since 2000 and 2001, the industry has entered a stage of rapid growth. In 2005, the output reached 2864.8 tons, and the compound growth rate of 5 years reached 25%. In 2006, the national total liquid industrial output value of liquid milk and dairy products manufacturing industry reached 107,422,596,000 yuan, an increase of 21.94% over the same period of 2005; the accumulated sales revenue of products reached 104,141,635 thousand yuan, an increase of 22.5% over the same period of 2005; the total accumulated profit reached 5,501,602 thousand Yuan, an increase of 14.54% over the same period in 2005.
China's dairy industry has been centered on price wars, milk source wars, capital wars, enclosure wars, advertising wars, saliva wars, etc., but the topic of competition in 2007 has clearly shifted to the R&D battle represented by product innovation and process innovation. The new products launched by various dairy companies are all focused on technology and more functional. China's dairy industry has entered a new stage of competition. In response to the gradual maturity of domestic consumption concepts, the demand for "drinking milk" to "drinking good milk" has become increasingly strong, and competition has also reached a new level, from low-end price wars to high-end technology and product competition; from the original Advertising warfare and price wars have become differentiated competitions that promote the health and long-term development of the industry.
In 2008, the Sanlu incident has been warming up from the storm, and now it has gradually calmed down. The source of the problem has gradually extended from the management of milk sources to the unscientific growth mode of China's dairy industry. Balancing the entire industrial chain and strengthening the construction of milk sources have become a must-have for dairy companies. Authoritative monitoring data from the Ministry of Commerce showed that the sales of domestic dairy products have been substantially restored. As of September 30 last year, the sales volume of domestic infant milk powder has recovered to about 80% of the normal level, and liquid milk sales have recovered to about 75% of the normal level. According to the Heilongjiang Dairy Association, enterprises such as Yili and Feihe are in the stage of restorative sales. The processing capacity has recovered to nearly 90%, and the sales volume has rebounded sharply, and has recovered to over 80%. This set of figures shows that after the Sanlu incident, consumers are regaining confidence in the consumption of domestically produced milk. The Chinese dairy companies that have received the signal are also gaining more hope to revitalize the industry from their own pursuit of higher quality and safety.
With the rapid development of China's dairy industry, the product structure has undergone great changes, and it has become a modern food manufacturing industry with advanced technology and equipment, complete product varieties, and initial scale. With the gradual improvement of the living standards of the Chinese people, the dairy product market It will continue to expand and mature, and China will become the largest potential market for dairy products in the world.
2 Application of dairy additives
The development thrust of the modern food industry comes from the development of food additives. With high-quality raw materials and auxiliary additives, we can produce products that are beneficial to human beings and provide a foundation for quality life for the benefit of mankind. There are many types of dairy additives, only a brief introduction to DSM's dairy additives:
(1) The annual waste of 80 billion yuan of medical expenses caused by the abuse of antibiotics in China, and 80,000 patients die of adverse reactions; it is more difficult to purchase antibiotics in the United States than to buy guns; from the situation of developed countries, the construction of milk sources The cost of testing is 70% for the detection of antibiotic residues, and the construction of milk sources in the EU and the US is based on the testing and control of antibiotic residues. DSM offers a range of tests, broad-spectrum antibiotic residue detection Delvotest, broad-spectrum antibiotic residue detection accelerator; rapid antibiotic residue detection Delvo-X-Press; melamine residue detection DelvotestMT; meat, eggs, animal urine, honey, aquatic products Prebiotic antibiotic residue test Premitest; Salmonella test;
(3) In terms of enzyme preparation, DSM provides a full range of enzymes for food, lactase, chymosin, flavor enzymes, etc. in dairy products; in the aspect of preservation and preservation, there are a full range of other enzyme products, such as lysozyme Enzyme, glucose oxidase, nisin, etc.;
(4) There are also innovative functional ingredients such as weight control, blood sugar control, blood pressure control, salt-reducing products, and various vitamins.
3 Outlook
Since the reform and opening up, especially since the 1990s, China's dairy industry has continued to develop rapidly. It is currently in a critical period of transition from quantitative expansion to overall optimization and quality improvement, and has the basis for further development. At the same time, the per capita consumption level of dairy products in China is still relatively low, and there is still a lot of room and potential for further development. In this context, as long as we learn lessons, take the crisis as an opportunity, unswervingly promote rectification, and comprehensively strengthen the quality-centered system construction, we can maintain the development momentum of the dairy industry and push the development of the dairy industry to a new stage.
The occurrence of infant milk powder incidents provides a rare opportunity for the dairy industry to move to a higher level through rectification. Dialectically, if national enterprises can take this opportunity to do a good job of quality control in the construction and production of high-quality milk source bases, it is not necessarily a bad thing for companies with real social responsibility to stand out.
The dairy industry is one of the few industries in China's fast-moving goods industry that is dominated by national industries and is related to the overall development of national industries. In addition, the current international economic downturn requires companies to pay special attention to tapping and cultivating the domestic market. Revitalizing the dairy industry is not only a confidence to reinvigorate dairy consumption, but also means enhancing consumer confidence in China's food safety as a whole, and thus contributing to Stabilize the domestic consumer market. Therefore, as soon as possible to promote the "secondary development" of the dairy industry, so that the safety of milk is based on the safety of the entire industry, this has become the consensus of the entire industry after the crisis broke out.
As a leading multinational company providing high quality food ingredients, DSM is very willing to share our sustainable quality concepts and principles with the Chinese dairy industry. And we actively implement this commitment to use the system to eliminate contamination of ingredients in production and to train and train managers and employees. It is our important responsibility to work with the Chinese government and the dairy industry to promote a unified standard of quality safety and sustainability. DSM's high-quality products, professional standards of employees and good corporate atmosphere are the foundations for the quality of life for enterprises and consumers. The dairy additives and dairy industry will have broader development prospects.
Dairy additive market status and development prospects